Laurent Brunner, cultural entrepreneur (2/2)

The “Soft Power” of Château de Versailles Spectacles

→Laurent Brunner is taking Versailles to the world stage, from New York to Hanoi via Shanghai. In this second part of the interview, he explains how Château de Versailles Spectacles has built a unique model combining an in-house orchestra, an academy, and international touring.

The “Soft Power” of Château de Versailles Spectacles
Even during the reign of the king, Versailles never ceased to be innovative: its modernity is its lifeline. © Montage Total Baroque

China, Korea, Vietnam, the United States—at 60, Laurent Brunner, director of Château de Versailles Spectacles since 2007, takes the productions of this private subsidiary of the Château de Versailles public institution around the world. It’s a form of international soft power, underpinned by an integrated conception of activities: a record label, a video platform, an orchestra, and an academy for young singers. The conclusion of our conversation with an exceptional cultural entrepreneur.

You embrace the term “cultural entrepreneur”? 

Angel

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